The Facebook Conversion API allows marketers to send conversion data to their Facebook Pixel, without having to place the Facebook Pixel on their thank you page, or a merchant thank you page. It's similar to a Postback URL (or server to server pixel), except that you can only use it with a tracking platform that has been approved by Facebook compliance.

Yes you can, but since the facebook pixel tracks according to cookies and the affiliate program fires your pixel from a server, your tracking will not be accurate. For these reasons, Facebook doesn't recommend using this method.

No. Instead, Facebook provides the Conversion API which provides the same functionality as a postback URL, but has different requirements.

Yes. If you're not currently tracking events such as Purchases, then AnyTrack will start sending purchase events to your facebook account. You'll then be able to switch bid strategy and use the conversion events sent by AnyTrack.

Yes, as long as you comply with Facebook policies - which are identical for all advertisers. There isn't a policy specifically targeting or forbidding affiliate marketing.

There are many differences between Anytrack and other trackers, but the main one is that AnyTrack platform has been officially approved by Facebook and uses the official Conversion API.

Other important differences:

• AnyTrack tracks your entire funnel and sends each conversion as a separate standard event to Facebook.
• AnyTrack is redirectless - which means that you don't have to change any links on your site or funnel.
• AnyTrack sends your entire conversion data to Facebook, so you can see which products have converted, directly in Facebook.
• Other trackers use the Facebook "noscript" pixel to track conversions, which is less accurate, and isn't recommended by Facebook.

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Because when you track your conversions in Facebook Ads, you can optimize your campaigns for the lowest CPA and / or the highest ROI.

You an also build custom audiences based on visitors that triggered a conversion, and run  retargeting campaigns to generate additional sales.

No. AnyTrack also supports Google Ads, Bing Ads (Microsoft Advertising), Taboola, and Outbrain. 

No. AnyTrack is a JavaScript tag that needs to load on your site in order to tie your visitors data, traffic and engagement data. So you need to send traffic to your site or landing page in order to take advantage of AnyTrack features.

⚠️ Note:

You should know that it is not recommended to send traffic directly to an affiliate offer. Facebook will disapprove your ads, and eventually shut down your Business Manager.

You need a Facebook Business Manager where you have Admin permissions. If you only have a Facebook Ad account, you will need to open a business manager (it's free).

No. AnyTrack is used by a wide range of performance marketers. Whether you promote your own product, you're an agency or an affiliate marketer, you can only succeed in your campaigns if you track your conversions.

Yes if you are on the personal or advanced plan. If you are on the Basic plan, you will be able to connect with a single ad network.

A website is the property on which you add the AnyTrack tracking tag. Depending on which plan you are, you can add one or many websites to your account and track each of them separately.

Upon selecting a plan, you will have 14 days to use the platform with all its features and options under the plan. At the end of the 14 days, your payment method on file will be charged for the monthly subscription.

Yes. At any given time you can cancel your account, and you will not be charged. 

Yes. At any given time you can upgrade or downgrade. If you decide to downgrade to a lower plan, your subscription will be available until the end of the current billing cycle.

Yes. Contact us for more info.

Of course! AnyTrack is already integrated with over 60 affiliate networks and platforms like Hasoffers, Cake, Hitpath and Post Affiliate Pro.